«Dancing Office»

PwC’s Experience Center, 2017

PwC, Switzerland

In 2017, Hürlemann planned and designed the new Experience Center of PwC in Zurich. The ambition was to develop an open plan work environment capable of reacting to the company’s growth and structural changes and, at the same time, enhance its attractiveness for the highly sought after employees. Since common office concepts only partially fulfill these requirements, Stephan Hürlemann and his team used this project as an opportunity to rethink open plan office architecture. The result is a flexible work area with an innovative wall and furniture system named «Dancing Walls» (realised by Vitra).

PwC’s new Experience Center extends to two floors in a commercial building with a total expanse of 1,500 m2. The usual welcome desk was replaced with a coffee bar. It serves as the company’s central meeting point inviting people to relax, eat, work and play. The office space is structured only by a handful of glazed rooms. Mobile acoustic curtains are applied to create different zones. Thanks to the new wall and furniture system developed by Stephan Hürlemann and Vitra, every area can be used in various ways. With the help of movable modules – among them walls which can be individually equipped with noise insulation and whiteboards, screen-carts, shelves, coatracks and plant-carts – employees are able to design the particular work environment they are in need of in a certain situation. In next to no time, they can transform a meeting corner into several work bunks, a presentation forum into a retreat or a library into a coatrack for guests. Hürlemann complemented the innovative concept with a specially designed soundproof telephone box, which can be relocated with a lifting cart. A radical electrical concept, consciously kept simple, supports the variability of the space as a whole.

Photos: Studio Willen / Eduardo Perez, Vitra

One space, various possibilities:

Welcome area with coffee bar.

The bar is also the reception desk.

Glazed rooms as fixed architectural elements.

One space, many possibilities:

Another dance floor:

The acoustic and whiteboards can be removed from the Dancing Walls...

...and hung on rails in the room.

Radical electrical concept.