Watch

Braun BN0106, 2011

Zeon Ltd., Germany

The characteristics of the Braun watches from the 1970s and 1980s, such as their clean lines and functionality, are reinterpreted for the current day in this watch. A completely new face has come about: the reduction of the display to just eight characters, divided into two rows, brought about a radical simplification. The casing makes a harmonious relationship between the main elements of the watch. Technically, the Braun Matrix can be identified by its intuitive interface, which allows all functions to be controlled using a small electromechanical scrolling wheel. In addition, a movement sensor ensures efficient energy management.

Design: Studio Hannes Wettstein

Awards: red dot Award 2012, iF-Award 2012 and Good Design Award 2011

Photos: Zeon Ltd.